SLAM! The Tour is definitely a money spinner for Shah Rukh Khan and his company. But the amount of monies involved are quite mind boggling. Reports from insiders suggest that with each city tour in Dubai, London and the USA, this tour will rake in about 1 million USD in revenues (mind you, not profits)! With tickets being sold at high prices and getting sold out fast, the big monies don’t come as a surprise.
“SLAM” (Sound, Light, Action and Movie), The Tour will also have performances by SRK’s “Happy New Year” co-stars Deepika Padukone, Abhishek Bachchan, Boman Irani, Sonu Sood, Vivaan Shah along with Madhuri Dixit and Malaika Arora Khan. Director Farah Khan will also perform during the tour.
SRK’s “Happy New Year” is said to be made on a budget of Rs.150 crore and SLAM! will have around 11 shows by the stars. If with each of the 11 shows SRK takes home 1 million USD, it will cover 44 percent of the cost of the movie.
Clearly SRK mania has its impact, globally.
SLAM! The Tour will start September 19 at Toyota Center, Houston, then move on to Continental Arena, New Jersey; Air Canada Center, Toronto; Sears Center Arena, Chicago; Pacific National Exhibition, Vancouver; and will conclude September 28 at SAP Center, San Jose, California.